HatchOne often gets asked to recommend products based on unique design elements. We also stay aware of clever innovations that can be used cross-functionally in different products. We climbed a mountain pass recently on bike and while riding behind a clearly outfitted road rider, noticed a heat sink on the rear disc brake. Brilliant, I [...]
Two designs decades apart. Getting products into MOMA involves three key areas for success. Blog Post by Kim Porter Brand Equity Brand equity is the first key area for MOMA consideration. This means a clear, concise vision of what your product is about, a signature look and form driving product function. Kipiis was not [...]
Kipiis Bib Clips, “Make Anything a Bib” We all have great ideas that make great products; we are all designers. The difference is whether we take action to create the products we imagine. HatchOne’s clients have great ideas and a lot of passion. The initial meet-and-greet involves sharing three basic needs for successful product [...]
